What's the deal with the Taylor Swift Eras tour beaded bracelets?

Celebs including Sophie Turner, Sydney Sweeney and Selena Gomez have been wearing and swapping colourful beaded friendship bracelets at Taylor Swift
Celebs including Sophie Turner, Sydney Sweeney and Selena Gomez have been wearing and swapping colourful beaded friendship bracelets at Taylor Swift's Eras tour

Everything You Need to Know About Going To The Taylor Swift Eras Tour Concert — First Thyme Mom

Jennifer Garner shows off her friendship bracelets at Taylor Swift

Taylor Swift, Selena Gomez and more celebs at sporting events

DIY Taylor Swift bracelets ideas to make for the Eras tour - Merriment Design

Jennifer Garner shows off her friendship bracelets at Taylor Swift

Free shipping Delivery service The store didn't have the bracelet

Woman Says She Made $16,000 From Friendship Bracelets for Eras Tour

Going to the Eras Tour Movie? Wear a Taylor Swift-Inspired Bracelet

Taylor Swift Eras Tour Friendship Bracelets - Set of 10 - NEW SEALED

7 Things To Make Friendship Bracelets For Taylor Swift Concerts

Taylor Swift, Selena Gomez and more celebs at sporting events

Set of 10 Taylor Swift Eras Tour Swiftie Heishi Bead Bracelets

See All the Celebrities Who Swapped Friendship Bracelets at Taylor Swift's Eras Tour

Eras bracelet trading 101 🤓 happy trading! #tstheerastour #theerastou, Friendship Bracelet